As someone taking on everything related to building a successful affiliate program, I needed a mentor. The problem is that there aren't many leaders in affiliate management. So, like most affiliate managers out there, I stuck with trial and error. I knew that if I charged my clients very little to "play" with their affiliate programs, I could learn and eventually optimize their programs to show a respectable return on their investment.
That is what I set out to do, and while it took a few years of hard work, I managed to create all the SOPs, and learn from all the leaders I could find that seemed trustworthy. In the end, I developed my own system for getting consistent positive ROI on the campaigns I would run. I am hoping that this site will provide all of you with the golden nuggets I've learned and bring about some standardization in our industry.
